LvlUpKids Privacy Policy
LvlUpKids is a family chore and reward app for iPhone and iPad. Parents create quests, children earn XP, level up, and redeem rewards that parents approve. This policy explains what information we collect, why we collect it, how we protect it, and the choices you have. We have tried to write it in plain language. If anything is unclear, email [email protected] and we will explain.
Summary in plain language
What we collect. From parents: a phone number to sign in, a display name, and an account ID. From child profiles that parents create: the child's first name or nickname, a preset avatar, a PIN, and quests, XP, levels, rewards, penalties, streaks, family-feed activity, and mini-game data. Technical information may be processed by our service providers as needed to provide authentication, notifications, analytics, storage, security, and other app services.
Why we collect it. Only to run the app for your family, keep accounts secure, send the notifications you enable, provide support, and fix problems.
What we never do.
- We do not show advertising in the app, to parents or to children.
- We do not sell, rent, or trade personal information, and we do not "share" it for cross-context behavioral advertising.
- We do not use children's information for advertising, behavioral profiling, or marketing, and we do not use it to train AI models.
- We do not make any child profile, parent account, or family activity visible to the public or to other families.
- Children never create their own accounts. Every child profile is created and controlled by a parent or legal guardian.
Your control. Parents can review, correct, export, or delete their family's data at any time, including deleting the entire account from inside the app, or by emailing us.
1. Who we are and how to contact us
LvlUpKids is developed and operated by GIFTY APP SOLUTION ("LvlUpKids", "we", "our", or "us").
We are the data controller for the personal information described in this policy, meaning we decide how and why it is processed.
- Privacy questions and requests: [email protected]
- General support: [email protected]
- Safety concerns: [email protected]
- Mail: LvlUpKids, GIFTY App Solutions, 3385 E Russell Rd., Ste B, Las Vegas, NV 89120, United States
2. What this policy covers
This policy applies to:
- the LvlUpKids app for iPhone and iPad, including quests, XP and levels, rewards, XP penalties, co-parenting, multiple child profiles, parent and child PINs, QR child login, the family feed, progress analytics, and the built-in mini-games (currently Bingo and Memory);
- the LvlUpKids Companion app, a separate screen-time helper installed on a child's device. Because the Companion app uses different device permissions and stores different data, it has its own detailed notice at lvlupkids.com/privacypolicy.html. This policy applies to the Companion app as well, and the Companion notice adds the specifics. The Companion app is currently available for Android & iOS.
- our website, lvlupkids.com; and
- email and other support conversations you have with us.
Together we call these the "Service". This policy does not cover third-party websites, apps, or services that we do not control, even if we link to them. Our Terms of Service govern your use of the Service, and capitalized terms not defined here have the meaning given there.
3. Information we collect
We collect the minimum information needed to run the Service for your family. There are three sources: information parents give us, information parents enter about their children, and information collected automatically.
3.1 Information parents provide
| Information | When | Why we need it |
|---|---|---|
| Phone number | When you create a parent account or sign in. We send a one-time verification code by SMS. | To create your account, verify that you control the number, sign you in, and help you recover access. |
| Name (display name) | When you set up your parent profile. | So your family can see who assigned or approved a quest, and so co-parents can tell each other apart. |
| Family and co-parent details | When you invite another parent or guardian to your family. | To link the invited guardian's account to the same family so they can see and manage the same child profiles. If you invite someone by phone number, we use that number only to deliver the invitation. |
| Parent PIN | When you set a PIN to protect parent-only areas of the app. | To stop children from changing quests, rewards, or settings. See Section 10 for how PINs are stored. |
| Quests, rewards, penalties, and settings | As you use the app. | This is the content of the Service: the quests you create, the XP values and rewards you set, penalties you apply, approvals, and your notification and app preferences. |
| Support messages | When you email us. | To answer your question and keep a record of the conversation so we can help you next time. |
3.2 Information about children (entered by parents)
Children do not sign up for LvlUpKids and do not enter personal information about themselves during setup. A parent or legal guardian creates each child profile and decides what to enter. A child profile may include:
- First name or nickname, chosen by the parent. You may use a nickname instead of a real name.
- Avatar, chosen from the options provided in the app.
- Child PIN, set by the parent so the child can open their own view of the app.
- Activity data generated by using the app: quests assigned and completed, submissions awaiting parent approval, XP earned, levels reached, rewards requested and redeemed, penalties applied, streaks and progress statistics, family feed entries, and mini-game data, including game scores, progress, achievements, and player profile information.
We do not ask for, and you should not enter, a child's last name, address, school, email address, phone number, or photo in any child profile field. If you type such information into a free-text field (for example a quest description), it is stored with the rest of your family's data and is visible only within your family.
3.3 Information collected automatically
- Account and notification identifiers. Our systems use a user ID associated with your account. If you enable push notifications, the notification infrastructure may process a push-notification token or similar technical identifier needed to deliver notifications. We do not use Apple's advertising identifier (IDFA).
- Firebase service data. Firebase Analytics is used in the LvlUpKids app to understand feature usage and improve the Service. Firebase and Google Cloud services may also process technical information necessary to provide authentication, database, cloud functions, storage, app integrity, and notification services. We do not intentionally collect device model, operating-system/version, advertising ID, or crash/diagnostic information for our own records.
- IP addresses. LvlUpKids does not intentionally collect or use IP addresses as part of the app's family-profile data. Third-party infrastructure may process network information as necessary to provide, secure, and operate its services.
3.4 Information we do not collect
- Precise location (GPS). The app does not ask for location permission.
- Contacts. The app does not read your address book. If you invite a co-parent, you type their number yourself.
- Photos, camera, or microphone in the LvlUpKids app. Child profiles use preset avatars only. The Companion app may use operating-system permissions, including camera access where needed to scan a pairing QR code, as described in its own notice.
- Health, financial, biometric, or other sensitive information.
- Browsing history, other apps installed on the parent's phone, or any data from outside LvlUpKids.
- Any information from a child directly during account creation.
4. How we use information
We use personal information only for the purposes below, and only where we have a lawful basis to do so (performing our contract with you, your consent, our legitimate interest in running a secure and reliable service, or compliance with law).
- To run the Service for your family: create and sign in to accounts, store child profiles, sync quests, XP, levels, rewards, penalties, progress, and the family feed between family members' devices, and show parents their family's progress analytics.
- To keep accounts secure: verify phone numbers, enforce parent and child PINs, issue and expire QR login codes, detect unauthorized access or abuse, and enforce our Terms.
- To send notifications you enable: quest reminders, approval requests, reward redemptions, and security or account alerts. You can turn notifications off in iOS Settings at any time.
- To support you: respond to questions, requests, and safety reports.
- To fix and improve the app: understand feature usage in aggregate and prioritize improvements. Improvement work uses aggregated or de-identified data wherever possible.
- To comply with law: respond to lawful requests and meet our legal obligations.
What we do not do with your information. We do not sell it. We do not use it for advertising. We do not build behavioral profiles. We do not use children's information to train artificial intelligence models, and if we introduce AI-assisted features we will use only de-identified data to improve them. We do not make automated decisions that have legal or similarly significant effects on you or your child.
5. Children's privacy
Protecting children is the reason LvlUpKids exists, so this section explains our practices in detail.
5.1 Parent-managed by design
- Only an adult parent or legal guardian can create a LvlUpKids account, and doing so requires a verified phone number.
- Children never create accounts, never provide contact information, and cannot sign in without a PIN or a QR code that a parent generates.
- Every child profile is created, edited, and deleted by a parent. Parents control what is entered, which quests and rewards exist, and who else in the family can see the profile.
- Children cannot change account settings, invite anyone, communicate with anyone outside their family, or make purchases.
5.2 Parental consent (COPPA and similar laws)
The United States Children's Online Privacy Protection Act (COPPA) and similar laws elsewhere require verifiable parental consent before an online service collects personal information from a child under 13. In LvlUpKids, the parent is the account holder and the only person who enters information about a child. We treat a parent's act of creating a phone-verified account and then creating a child profile as that parent's consent to our collecting and using the child's information as described in this policy. A parent can withdraw that consent at any time by deleting the child profile or the account (Section 9).
LvlUpKids is designed to operate consistently with COPPA's requirements for parent-directed services. We do not hold, and do not claim, any certification, safe-harbor membership, or regulatory approval. If we learn that we have collected personal information from a child without parental involvement, we will delete it promptly. If you believe this has happened, email [email protected].
5.3 What we collect about children and why
Only what is listed in Section 3.2: a first name or nickname, a preset avatar, a PIN set by the parent, and the activity data the app generates (quests, XP, levels, rewards, penalties, progress, family feed entries, and mini-game data). All of it exists to run the app for that child and to show the child's parents how they are doing. We do not require a child to disclose more information than is reasonably necessary to use the Service.
5.4 Our commitments about children's information
- No advertising is shown to children (or to anyone) in LvlUpKids, and children's information is never used for advertising, marketing, or behavioral profiling, by us or by anyone else.
- We never sell children's information and never disclose it to data brokers.
- No child profile, avatar, activity, or family feed entry is public or visible to any other family. There are no public profiles, no search, no friend lists, and no way for a child to contact or be contacted by people outside the family.
- We do not send marketing messages to children.
- We do not collect precise location, contacts, or photos from children.
- We apply these protections to every child profile worldwide, whether or not the child's local law requires it.
5.5 Who can see a child's information
Inside the app, a child's information is visible to: the child (their own view), the parent who created the family, and any co-parent or guardian that parent has invited. Co-parents in the same family see the same child profiles, quests, rewards, XP, and family feed. If a parent chooses to share information outside the app (for example a screenshot), we cannot control what happens to it afterward.
5.6 Parents' rights over their child's information
At any time, a parent or legal guardian can:
- review everything stored about their child by opening the child's profile and history in the app;
- correct or update the child's name, avatar, or other details;
- delete individual quests, rewards, penalties, or feed entries;
- delete the whole child profile, which removes the child's data from our active systems;
- refuse any further collection by deleting the profile or the account; and
- ask us for a copy of the child's data, or ask us to do any of the above on their behalf, by emailing [email protected]. We will verify that the request comes from the parent who controls the account (usually by asking you to contact us from the phone number on the account) before acting.
Deleting a child's information may mean that child can no longer use the app, because the app cannot work without a profile.
5.7 Teen and young-adult users
Child profiles can be created for children of any age under 18. If you are under 18 and use LvlUpKids, you do so through a profile your parent or guardian manages, and your parent can review or delete your information as described above. If you are a California resident under 18, see Section 12 for your right to request removal of content you posted.
6. Third-party services we rely on
We keep our list of providers short. We use these providers to help operate, secure, analyze, and deliver parts of the Service. Their handling of information is governed by their applicable privacy terms and our agreements with them, as applicable.
| Provider | What it does for LvlUpKids | Information it processes |
|---|---|---|
| Google Firebase and Google Cloud (Google LLC) | Our backend and app services: phone-number sign-in (Firebase Authentication), family data storage (Cloud Firestore), push notification delivery (Firebase Cloud Messaging), analytics (Firebase Analytics), cloud storage (Cloud Storage), server-side functions (Cloud Functions), and app integrity/security (Firebase App Check). We do not use Crashlytics or Remote Config. Google's Firebase privacy documentation describes its role as a processor. | Phone number, user ID, family and child profile data, activity data, cloud-stored mini-game data, and technical information required to provide these services, including notification tokens where applicable. |
| Apple Inc. | Distributes the app through the App Store, delivers push notifications through the Apple Push Notification service, and would process any future in-app purchases. Apple may also collect crash and usage data under its own privacy policy if you have enabled analytics sharing in iOS Settings. | Push tokens; App Store account and purchase information (handled by Apple, not shared with us beyond purchase status). |
| Cloudflare, Inc. | Serves and protects our website. | IP addresses and standard web request data for website visitors, for security and performance. |
| SMS delivery | Verification codes are sent through Firebase Authentication's SMS providers. | Your phone number and the one-time code. |
No advertising networks. The LvlUpKids app contains no advertising SDKs, ad networks, attribution SDKs, or social media SDKs. We use RevenueCat for subscription/purchase-related functionality if and when applicable to the app configuration.
7. When information is shared
We do not sell, rent, or trade personal information, and we do not share it for cross-context behavioral advertising. We disclose personal information only in these situations:
- Within your family. Parents and co-parents you invite to your family see the family's child profiles and activity. This is the point of the app, and you control who is in your family.
- Service providers listed in Section 6, which process information on our behalf and under our instructions.
- Legal reasons. If required by law, subpoena, court order, or other legal process; to protect the safety of a child or any person; to investigate fraud, abuse, or security incidents; or to enforce our Terms. Where lawful, we will tell you before disclosing your information in response to a legal request.
- Business transfers. If LvlUpKids is sold, merged, or transferred to another operator, your information would be transferred with it. The new operator must honor this policy or give you notice and a chance to delete your data before any materially different practice applies.
- With your direction. If you ask us to share your information with someone, or use a feature that does so, for example exporting your data.
- Aggregated or de-identified data that cannot reasonably be used to identify you or your child (for example "how many quests are completed on a typical weekday"), which we may use or share to describe or improve the Service.
8. How long we keep information
- Account and family data (parent profile, child profiles, quests, XP, rewards, penalties, progress, family feed) is kept while your account is active so the app keeps working.
- When you delete a child profile or your account, the data is removed from our active systems within 30 days. Copies in encrypted backups are removed or overwritten within 90 days.
- Inactive accounts. If no one in a family signs in for 24 months, we may delete the family's account and data after attempting to notify the parent at the phone number on file.
- Support emails are kept for up to 24 months after the conversation ends so we can help with follow-up questions.
- Records we must keep for legal, tax, safety, dispute, or fraud-prevention reasons may be retained longer, but only for as long as the law or the specific purpose requires.
We may keep aggregated or de-identified statistics indefinitely, because they cannot identify anyone.
9. Deleting your account or your child's profile
In the app. To delete a single child profile, open the child's profile as a parent and choose delete. To delete your entire account, including all child profiles and all family data: open the app, go to Settings, choose Delete Account, and confirm. This deletes the Firebase Authentication account, Firestore family data, and child data. If you are the only parent in a family, deleting your account deletes the whole family. If a co-parent remains, the family's data stays with the remaining parent and only your own parent account is removed.
By email. Email [email protected] from the phone or email you can verify, with the phone number on the account, and tell us whether you want a child profile or the whole account deleted. We will confirm your identity and complete the deletion within 30 days.
What deletion covers. Deletion removes your phone number, user ID, parent profile, child profiles, quests, XP, levels, rewards, penalties, progress, family feed, and cloud-stored mini-game data from our active systems. It cannot recall information a parent has already shared outside the app. Some records may be kept as described in Section 8.
If we ever offer subscriptions, deleting your account does not cancel a subscription managed by Apple. You would cancel it in your Apple ID subscription settings.
10. How we protect information
We use administrative, technical, and physical safeguards appropriate to a family app that holds children's information:
- Encryption in transit. All data between the app, our website, and our backend travels over TLS (HTTPS).
- Encryption at rest. Google encrypts data stored in Firebase at rest by default.
- Access controls. Backend security rules allow each signed-in parent to read and write only their own family's data. Administrative access is limited to the people who operate the Service, who are bound by confidentiality obligations and use multi-factor authentication.
- Phone verification. Parent sign-in requires a one-time code sent to your phone.
- PINs. Parent PINs protect parent-only areas; child PINs protect each child's view. Parent PINs are stored in hashed form, not as plain text.
- Time-limited QR login. When a parent generates a QR code for a child's device, the code is valid only for a limited period. QR codes may be used for child or co-parent access and may also be used by guest users to join game rooms.
- No passwords to leak. Because sign-in uses phone verification, we do not store account passwords.
- Minimal data. The less we hold, the less can be exposed. We do not collect precise location, contacts, or real photos in child profiles.
Your part. Keep your phone locked, do not share your parent PIN with children, and do not share verification codes with anyone. We will never ask for your verification code or PIN by email, text, or phone. If you think your account has been accessed without permission, change your PINs and email [email protected] right away.
No system is perfectly secure. If a security incident affects your personal information, we will notify you and any regulators as required by applicable law, and tell you what you can do to protect yourself.
11. Your privacy rights
Wherever you live, you can ask us to:
- Access the personal information we hold about you and your children, and receive a copy in a portable format;
- Correct inaccurate or incomplete information;
- Delete your information or your child's information (Section 9);
- Restrict or object to certain processing, and withdraw consent where processing is based on consent (withdrawal does not affect processing that already happened); and
- Opt out of any marketing messages.
Most of this you can do yourself in the app. For anything else, email [email protected]. We will verify your identity (normally by confirming you control the phone number on the account) and respond within 30 days, or sooner where local law requires. If we need more time, we will tell you why. We will not discriminate against you for exercising your rights. You may also authorize someone to make a request for you; we will ask for proof of that authorization. If you are unhappy with our response, you may complain to the data protection authority where you live.
12. United States state privacy notice
This section supplements the rest of the policy for residents of California and other states with comprehensive privacy laws (including Colorado, Connecticut, Virginia, Utah, Texas, Oregon, Montana, and others as they take effect).
Categories collected in the last 12 months: identifiers (phone number, name, and user ID); personal information about your children entered by you (first name or nickname, preset avatar, and PIN); internet or app activity (quests, XP, rewards, penalties, progress, family feed activity, mini-game activity, and feature usage); and information processed by our service providers to provide Firebase, RevenueCat, notification, website, and security functionality. Sources: you, your device, and our service providers. Purposes: those in Section 4. Disclosed to: the service providers in Section 6, for business purposes only. Retention: Section 8.
We do not sell personal information and we do not share it for cross-context behavioral advertising, and we have not done so in the preceding 12 months. We have no actual knowledge of selling or sharing the personal information of anyone under 16, and we do not use or disclose sensitive personal information for purposes that would trigger a right to limit. Because we do not sell or share, there is no "Do Not Sell or Share My Personal Information" link to provide. If that ever changes, we will add one before doing so.
Your rights (subject to verification and exceptions in the law): to know and access, to correct, to delete, to data portability, to opt out of sale, sharing, targeted advertising, and profiling (not applicable, since we do none), and to non-discrimination. Exercise them as described in Section 11. Under the CCPA you may designate an authorized agent. Where required, we honor Global Privacy Control signals on our website as an opt-out request; there is nothing to opt out of in the app because we do not sell or share.
California minors. If you are a California resident under 18, you may ask us to remove content you posted (for example a quest note), and we will remove it from public view; because nothing in LvlUpKids is public, this means removing it from the app. Email [email protected].
California "Shine the Light". We do not disclose personal information to third parties for their own direct marketing purposes.
Do Not Track. Our website does not respond to browser "Do Not Track" signals because there is no common standard, but it also does not track you across other sites.
13. European Economic Area, United Kingdom, and Switzerland
If you are in the EEA, the UK, or Switzerland, the GDPR, the UK GDPR, and the Swiss Federal Act on Data Protection apply, and we are the controller. Our lawful bases are:
- Contract (Article 6(1)(b)): creating and running your account, storing and syncing your family's data, sending service notifications, providing support.
- Legitimate interests (Article 6(1)(f)): keeping the Service secure, preventing abuse, diagnosing and fixing problems, and improving the app using aggregated data. We have balanced these interests against your rights and your children's rights.
- Consent (Article 6(1)(a)): optional features that ask for it, and any marketing messages. You can withdraw consent at any time.
- Legal obligation (Article 6(1)(c)): where we must keep or disclose information by law.
Children's data is processed on the basis of the parent's contract and consent, as described in Section 5. You have the rights listed in Section 11, plus the right to lodge a complaint with your supervisory authority (for example the ICO in the UK). We do not use automated decision-making that produces legal or similarly significant effects. International transfers are described in Section 15. We have not appointed an EU or UK representative because our processing is occasional, low-risk, and small in scale; if that changes we will update this section.
14. Canada
We handle personal information of Canadian residents in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial laws, including Quebec's Law 25, Alberta's PIPA, and British Columbia's PIPA. Your information may be stored and processed outside Canada, including in the United States, where it may be accessible to authorities under local law. You may ask about our practices, request access or correction, or withdraw consent by emailing [email protected]. The person accountable for our compliance can be reached at that address. You may also complain to the Office of the Privacy Commissioner of Canada.
15. International data transfers
LvlUpKids is operated from the United States. Our service providers may store and process information in the United States and other countries where they operate infrastructure. If you use the Service from outside the United States, your information may be transferred to and processed in those locations.
For transfers from the EEA, UK, and Switzerland we rely on the European Commission's Standard Contractual Clauses (and the UK Addendum and Swiss adaptations) incorporated into our providers' data processing terms, together with the supplementary measures those providers describe, such as encryption in transit and at rest. Google LLC also participates in the EU-U.S. Data Privacy Framework and its UK and Swiss extensions. We do not currently claim our own certification under the Data Privacy Framework. You may ask us for more information about these safeguards by emailing [email protected].
16. Messages you may receive from us
- Verification texts. When you sign in we send a one-time code by SMS to the number you provide. Standard message and data rates may apply.
- Push notifications about quests, approvals, rewards, and account security, if you turn them on. Turn them off in iOS Settings at any time. Notifications sent to a child's device contain only quest and reward information, never marketing.
- Service messages about your account, security, legal notices, or material changes to this policy. These are not marketing and you will receive them while you have an account.
- Marketing or promotional push notifications. We may send promotional push notifications to parents. We do not send marketing or promotional messages to children. You can disable push notifications or available marketing preferences through the app or device settings, as applicable.
- Invitations. If you invite a co-parent, we send that person a message on your behalf. Only invite people who have agreed to be contacted.
17. Our website
lvlupkids.com is an informational site. It is served through Cloudflare, which processes visitors' IP addresses and request data to protect the site and may set strictly necessary security cookies. The website uses Google Analytics and Google Tag Manager to understand website usage and manage analytics tags. The website uses cookies and similar technologies, including necessary security technologies and analytics-related cookies where configured. We do not use Meta Pixel, Microsoft Clarity, or other advertising tracking on the website. Links from our site or app to Apple's App Store or other third-party sites are governed by those sites' own privacy policies.
18. Changes to this policy
We will update this policy when our practices, the app, or the law change. The "Last updated" date at the top tells you when the current version took effect. For material changes we will give you notice in the app or by message to the phone number on your account before the change takes effect. If a change would materially expand how we collect, use, or share children's personal information, we will notify parents and obtain fresh parental consent where the law requires it, and we will not apply the change to a child's existing data without it. We will not reduce your rights under this policy without your explicit consent. Continuing to use the Service after a change takes effect means you accept the updated policy; if you do not, you can delete your account at any time.
19. Contact
Questions, requests, or concerns about privacy: [email protected].
General support: [email protected].
Child safety concerns: [email protected].
Mail: LvlUpKids, GIFTY App Solutions, 3385 E Russell Rd., Ste B, Las Vegas, NV 89120, United States.
We aim to acknowledge every privacy message within a few business days and to resolve it within 30 days.
This document was prepared with care but is not a substitute for advice from a qualified attorney.
LvlUpKids Terms of Service
These Terms of Service ("Terms") are a legal agreement between you and Farhan Syed, operating as GIFTY App Solutions ("LvlUpKids", "we", "our", or "us"), and govern your use of the LvlUpKids app for iPhone and iPad, the LvlUpKids Companion app, the website lvlupkids.com, and related features and support (together, the "Service"). By creating an account or using the Service you agree to these Terms and to our Privacy Policy. If you do not agree, do not use the Service.
In short
- Only adults can create accounts. Children use LvlUpKids through profiles their parent or guardian creates and controls.
- You are responsible for your account, your PINs, and what happens in your family's account.
- Rewards are promised and delivered by parents, not by us. XP and levels are game points with no cash value.
- LvlUpKids is free today. If we add paid plans, Apple will handle billing and you can cancel any time in your Apple ID settings.
- Use the app kindly and lawfully. We can suspend accounts that are misused.
- The app is provided as is, and our liability is limited.
1. Who can use LvlUpKids
- Parents and guardians. You must be at least 18 years old and legally able to enter into a contract to create an account. By creating an account you confirm that you are the parent or legal guardian of every child you add, or that you have that parent's or guardian's permission.
- Co-parents. A parent may invite another adult who is also a parent or legal guardian of the child (or someone the parent authorizes to help care for the child) to join the family. Co-parents must meet the same age requirement and accept these Terms when they sign in.
- Children. Children do not create accounts and do not agree to these Terms. They use LvlUpKids only through a profile that their parent or guardian creates, using a PIN or QR code the parent provides. The parent who creates a child profile is responsible for that child's use of the Service and agrees to these Terms on the child's behalf.
- Where we operate. The Service is offered from the United States. You are responsible for complying with local laws if you use it elsewhere.
2. Accounts, PINs, and security
- You sign in with your mobile phone number and a one-time code we text to you. Keep your phone secure and never share a verification code with anyone. We will never ask you for a code by email, text, or phone.
- You are responsible for everything that happens under your account, including actions taken by children in your family and by co-parents you invite.
- Set a parent PIN and keep it private from children. Child PINs and QR login codes let a child open only that child's view. Do not share PINs or QR codes outside your family.
- Give us accurate information and keep it current. Do not create an account for someone else without their permission, and do not create more than one account for yourself unless we allow it.
- Tell us right away at [email protected] if you believe your account, a PIN, or a child's information has been accessed without permission.
3. Families, co-parents, and child profiles
- A family consists of one or more parent or guardian accounts and one or more child profiles. Every adult in the family can see and manage the family's child profiles, quests, rewards, XP, penalties, progress, and family feed.
- Only invite adults who are entitled to see and manage the child's information. If two guardians disagree about how the app should be used, that is between them; we do not mediate family disputes and we act on instructions from any authorized adult in the family.
- Parents may add, edit, and delete child profiles at any time. Deleting a child profile deletes that child's data as described in the Privacy Policy.
- If you leave a family or your account is deleted, the family's data stays with the remaining parent or guardian.
- LvlUpKids is not a school or classroom product and does not link to schools, teachers, or education records.
4. Quests, XP, rewards, and penalties
- Parents decide which quests exist, how much XP they are worth, when a quest is approved, what rewards are available, what they cost, and whether a penalty applies. LvlUpKids provides the tools; the parent makes the promises.
- We do not provide, fund, guarantee, or deliver rewards. A reward in the app is a record of something a parent has offered. Fulfilling it is entirely the parent's responsibility.
- XP, levels, badges, streaks, and mini-game results have no monetary value. They are not currency, cannot be bought, sold, transferred, or exchanged for money, and may be reset or adjusted if needed to fix errors or abuse.
- The app offers suggested quests, tips, and progress analytics for convenience. These are general information, not professional parenting, medical, psychological, or educational advice. You know your child; use your judgment.
- Screen-time and device-control features (through the Companion app, where available) are aids to parental supervision. They can be circumvented by a determined user or by device settings outside our control, and they are not a substitute for supervision.
5. Your license to use the Service
Subject to these Terms, we grant you a limited, personal, non-exclusive, non-transferable, revocable license to install and use the LvlUpKids apps and Companion app on devices you own or control, and to use the Service, for your family's personal, non-commercial use. All software, designs, text, graphics, avatars, game content, trademarks, and other materials in the Service ("LvlUpKids Technology") belong to us or our licensors and are protected by intellectual property laws. Except for the license above, we grant you no rights. You may not copy, modify, distribute, sell, lease, reverse-engineer, decompile, or create derivative works of the Service, remove any notices, or use the Service to build a competing product. "LvlUpKids" and the LvlUpKids logo are our trademarks; do not use them without written permission.
6. Your content
- "Your Content" means everything you and your family enter into the Service: child profile details, quest titles and descriptions, reward descriptions, penalties, notes, family feed entries, and feedback you send us.
- You own Your Content. We do not claim ownership of it.
- You grant us a worldwide, non-exclusive, royalty-free license to host, store, copy, process, display, and transmit Your Content solely as needed to run the Service for your family, to keep it secure, to comply with law, and to create aggregated or de-identified statistics that cannot identify anyone. This license ends when Your Content is deleted from our systems, except for backup copies that are purged on their normal schedule.
- If you send us feedback, suggestions, or ideas, you allow us to use them without restriction or payment. We will not publish a review, testimonial, or quotation attributed to you without asking you first.
- You are responsible for Your Content. Do not enter anything you do not have the right to share, and do not enter more personal information about a child than the app asks for.
7. Acceptable use
You agree that you will not, and will not allow anyone in your family to:
- use the Service for any unlawful purpose or in violation of any law, including child-protection and privacy laws;
- add a child to a family unless you are that child's parent or legal guardian or have that person's permission;
- use the Service to bully, harass, threaten, humiliate, or harm anyone, especially a child; quests, penalties, and feed entries must never be used to demean a child;
- enter content that is abusive, hateful, sexual, violent, or otherwise inappropriate for children;
- share PINs, QR codes, or verification codes outside your family, or try to access another family's data;
- interfere with the Service, probe or test its security, scrape it, overload it, or introduce malware;
- use automated tools, bots, or scripts to access the Service without our written permission;
- impersonate anyone, misrepresent your relationship to a child, or provide false account information; or
- use the Service for commercial purposes, resell it, or use it to build a competing product.
If you see content or behavior in the Service that concerns you, email [email protected]. We review reports and may remove content, restrict features, or suspend or terminate accounts.
8. Paid plans and subscriptions (if offered)
LvlUpKids is currently free, with no in-app purchases or subscriptions. This section applies only if and when we introduce paid features or plans ("Paid Plans").
- Billing through Apple. Paid Plans for the iOS app are sold as in-app purchases through the Apple App Store and are billed to your Apple ID. Apple's terms, payment methods, taxes, and refund rules apply. We do not receive or store your payment card details.
- Prices and features. The price, billing period, and what is included will be shown in the app and on the App Store before you buy. Prices may vary by country and may include taxes.
- Auto-renewal. Subscriptions renew automatically at the end of each billing period at the then-current price unless you cancel at least 24 hours before the period ends. Apple charges your account within 24 hours before renewal.
- Free trials. If a plan includes a free trial, you will be charged when the trial ends unless you cancel at least 24 hours before it ends. Any unused portion of a trial is forfeited when you buy a subscription.
- Cancelling. You cancel through your Apple ID: open Settings on your iPhone or iPad, tap your name, tap Subscriptions, choose LvlUpKids, and tap Cancel. Deleting the app or your LvlUpKids account does not cancel a subscription. After cancelling, you keep paid features until the end of the period you already paid for.
- Refunds. Refund requests for App Store purchases are handled by Apple under Apple's policies at reportaproblem.apple.com. We cannot issue App Store refunds directly, but we will help you if we can.
- Price changes. If we change the price of a subscription, we or Apple will notify you in advance, and where required by law or Apple's rules you will need to agree before the new price applies.
- Children cannot buy. Purchases are available only in parent-only areas of the app, behind the parent PIN. Please use Apple's Ask to Buy and Screen Time controls as an additional safeguard.
9. Third-party services and the Companion app
- The Service depends on services from Apple and Google (Firebase). Their availability is outside our control, and their own terms govern your relationship with them.
- Links from the Service to third-party websites or apps are provided for convenience. We do not control or endorse them and are not responsible for their content, privacy practices, or security.
- The LvlUpKids Companion app, where available, is an optional companion application installed on a child's device and requires device permissions that are explained in the app and in its privacy notice. You are responsible for deciding whether to install it on a device you own or control, for configuring it, and for explaining it to your child. It must not be installed on a device you do not own or are not entitled to manage.
10. Apple App Store terms
Because the LvlUpKids app is distributed through the Apple App Store, the following applies in addition to the rest of these Terms:
- These Terms are between you and LvlUpKids only, not Apple. Apple is not responsible for the app or its content.
- Your license to the LvlUpKids iOS app is limited to use on Apple-branded devices that you own or control, as permitted by the App Store usage rules in Apple's Media Services Terms and Conditions, except that the app may be accessed and used by other accounts associated with you through Family Sharing or volume purchasing.
- Apple has no obligation to provide maintenance or support for the app.
- If the app fails to conform to any applicable warranty, you may notify Apple and Apple will refund the purchase price (if any) to you. To the maximum extent permitted by law, Apple has no other warranty obligation for the app, and any other claims, losses, liabilities, damages, costs, or expenses attributable to a failure to conform to a warranty are our responsibility.
- We, not Apple, are responsible for addressing any claim by you or a third party relating to the app or your use of it, including product liability claims, claims that the app fails to conform to legal or regulatory requirements, and claims under consumer protection or similar law.
- If a third party claims the app infringes its intellectual property rights, we, not Apple, are responsible for investigating, defending, settling, and discharging the claim to the extent required by these Terms.
- You represent that you are not located in a country subject to a U.S. Government embargo or designated as a "terrorist supporting" country, and that you are not on any U.S. Government list of prohibited or restricted parties.
- You must comply with any applicable third-party terms when using the app.
- Apple and its subsidiaries are third-party beneficiaries of these Terms and may enforce them against you.
11. Disclaimers
THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE". TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, OR SECURE, THAT DATA WILL NOT BE LOST, OR THAT THE SERVICE WILL PRODUCE ANY PARTICULAR RESULT FOR YOUR FAMILY. THE SERVICE IS NOT PROFESSIONAL PARENTING, MEDICAL, PSYCHOLOGICAL, OR EDUCATIONAL ADVICE, AND SCREEN-TIME FEATURES ARE NOT A SUBSTITUTE FOR SUPERVISION. Some jurisdictions do not allow the exclusion of certain warranties, so some of the above may not apply to you.
We may offer experimental or beta features. They may change, break, or be removed at any time without notice.
12. Limitation of liability and indemnity
TO THE FULLEST EXTENT PERMITTED BY LAW, LVLUPKIDS AND ITS OWNER, AFFILIATES, AND SERVICE PROVIDERS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF DATA, PROFITS, GOODWILL, OR USE, ARISING OUT OF OR RELATING TO THE SERVICE OR THESE TERMS, EVEN IF ADVISED OF THE POSSIBILITY. OUR TOTAL LIABILITY FOR ALL CLAIMS RELATING TO THE SERVICE WILL NOT EXCEED THE GREATER OF (A) THE AMOUNT YOU PAID US FOR THE SERVICE IN THE 12 MONTHS BEFORE THE CLAIM AROSE AND (B) ONE HUNDRED U.S. DOLLARS (US$100). These limits do not apply to liability that cannot be limited by law, including liability for death or personal injury caused by negligence, fraud, or, for consumers in the EEA and UK, your statutory rights.
You agree to defend, indemnify, and hold harmless LvlUpKids and its owner, affiliates, and service providers from any claims, damages, losses, and expenses (including reasonable legal fees) arising from Your Content, your use or misuse of the Service, your violation of these Terms or any law, or your violation of anyone's rights, including a child's rights. This does not apply to consumers where such an indemnity is not permitted by local law.
13. Termination
- By you. You may stop using the Service and delete your account at any time in the app (Settings, then Account, then Delete Account) or by emailing [email protected].
- By us. We may suspend or terminate your access, with or without notice, if you violate these Terms, if we reasonably believe your use harms a child, another user, or the Service, if required by law, or if we discontinue the Service. Where practical we will give you notice and a chance to export your data.
- Effect. On termination your license ends and we will delete your family's data as described in the Privacy Policy. Sections that by their nature should survive (including Sections 4, 6, 11, 12, 14, and 17) survive termination.
14. Dispute resolution and governing law
14.1 Talk to us first
Most concerns can be fixed quickly. Before starting any formal proceeding, email [email protected] with a description of the problem and what you would like us to do. We will try to resolve it with you within 30 days.
14.2 Governing law
These Terms and any dispute relating to them or the Service are governed by the laws of the State of Nevada and the federal laws of the United States, without regard to conflict-of-laws rules. If you are a consumer in the EEA, the UK, or another jurisdiction whose law gives you mandatory protections, those protections still apply to you.
14.3 Binding arbitration and class-action waiver (United States)
If you live in the United States and we cannot resolve a dispute informally within 30 days, you and LvlUpKids agree that any dispute, claim, or controversy arising out of or relating to these Terms or the Service will be resolved by binding individual arbitration administered by the American Arbitration Association (AAA) under its Consumer Arbitration Rules, rather than in court, except that (a) either party may bring an individual claim in small claims court, and (b) either party may seek an injunction in court to stop infringement or misuse of intellectual property or unauthorized access to the Service. The Federal Arbitration Act governs this section. The arbitrator may award the same individual relief a court could. Arbitration will take place by video, by phone, or in Clark County, Nevada, or as the AAA rules provide for consumers. We will pay AAA filing fees for claims under US$10,000 unless the arbitrator finds the claim frivolous.
You and LvlUpKids each waive the right to a jury trial and the right to participate in a class action, collective action, or representative proceeding. The arbitrator may not consolidate claims of different people. If this class-action waiver is found unenforceable for a particular claim, that claim will proceed in court, not arbitration.
Opt-out. You may reject this arbitration section by emailing [email protected] with the subject "Arbitration Opt-Out", your name, and the phone number on your account, within 30 days after you first accept these Terms. Opting out does not affect any other part of these Terms.
14.4 Courts
For disputes not subject to arbitration, and for users outside the United States where mandatory law does not provide otherwise, you agree to the exclusive jurisdiction of the state and federal courts located in Clark County, Nevada.
14.5 Time limit
To the extent permitted by law, any claim relating to the Service must be started within one year after it arises, or it is permanently barred.
15. Changes to the Service and these Terms
We are always improving LvlUpKids and may add, change, or remove features at any time. We may also update these Terms. If we make a material change we will notify you in the app or by message to the phone number on your account at least 14 days before it takes effect, unless the change is required by law or addresses a safety or security issue, in which case it may take effect immediately. Changes do not apply retroactively. If you do not agree with a change, delete your account before it takes effect; continuing to use the Service afterward means you accept the change.
16. Copyright and trademark notices
We respect intellectual property rights. If you believe content in the Service infringes your copyright or trademark, send a notice to [email protected] that includes: your contact information; a description of the work you claim is infringed; where the allegedly infringing material appears in the Service; a statement that you believe in good faith the use is not authorized; a statement, under penalty of perjury, that the notice is accurate and you are authorized to act for the rights owner; and your physical or electronic signature. We may remove or disable access to the material and may terminate repeat infringers.
17. General terms
- Entire agreement. These Terms and the Privacy Policy are the entire agreement between you and us about the Service and replace any earlier terms, including the combined privacy and terms page previously published at lvlupkids.com/privacy.html.
- Severability. If any part of these Terms is found unenforceable, it will be limited or removed to the minimum extent necessary and the rest will remain in effect.
- No waiver. If we do not enforce a provision, we may still enforce it later.
- Assignment. You may not transfer these Terms or your account. We may transfer them to a successor that takes over the Service, subject to the Privacy Policy.
- Notices. We may notify you in the app, by text to the phone number on your account, or by email if you have given us one. Notices to us go to [email protected].
- Force majeure. We are not liable for delays or failures caused by events beyond our reasonable control.
- California residents. Under California Civil Code Section 1789.3, you may contact the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs in writing at 1625 North Market Blvd., Suite N 112, Sacramento, CA 95834, or by telephone at (800) 952-5210.
- Language. These Terms are written in English. Any translation is for convenience only; the English version controls.
18. Contact
Questions about these Terms: [email protected].
Privacy: [email protected].
Safety: [email protected].
Mail: LvlUpKids, GIFTY App Solutions, 3385 E Russell Rd., Ste B, Las Vegas, NV 89120, United States.
This document was prepared with care but is not a substitute for advice from a qualified attorney.